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THe Modern Cellar
At the start Gina Cesario was onto something. She was inspired by her rich Italian ancestry and the tradition of beverages and time with family. With that in mind - we set out to give her wine, coffee and cheese shop and identity that be unique as the idea itself. Inspired by the knockers of the Almafi coast - we landed in The Modern Cellar- The Art of Pairings.
Going beyond just a shop her cellar would be the stop to not only pair your favorite wine, but also have wine bring people together making community the perfect pairing to Cypress, CA.
One of my longest clients to date - we did each part of the business in phases starting with the base identity, moving into light interior design projects to the launch of the Online Cellar. Being a partner in Gina’s journey has been nothing short of remarkable. Head over to their site as they are the perfect paring to your next dinner party.
Responsiblities
Brand Identity
Brand Strategy
Logo Design
Website Design
E-Commerce Setup
Copy-writing Editing
Creative Direction
Product Development
Collateral Creation
Business Consulting
Photography
Videography
Marketing
Social Media
Merchandising
Visual Styling
Partners
Simon Malvaez
Jake Garcia