FLARE: Essential Brand Builder Course

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FLARE: Essential Brand Builder Course ✺

on-demand Branding Course

Hi there! If you're reading this, you're probably an entrepreneur, artist, influencer, creative mind, or the proud owner of a startup or small business. You're someone with a dream and a vision, and you're ready to share your unique light with the world. That's where FLARE comes in - it's more than a course, it's a personal guide to discovering and defining the essence of your brand.

discover your magic.

No more gatekeeping. We’re making branding ACCESSIBLE.

Meet your instructor(S):

Sergio/Evora

They're a fellow traveler on the creative path. As a Creative Director with a rich background in Visual Communications and Brand Strategy, Sergio has been turning ideas into impactful realities since 2015. With them, you're not just learning the ropes – you're gaining a partner in your brand's journey.

Cirriculum

1. Your brand identity

Dive deep into the soul of your brand. This section helps you uncover the core values and unique attributes that make your brand stand out.

2. Positioning your brand

Learn how to shine bright in a saturated market. We'll explore methods for differentiating your brand and identifying your ideal audience.

3. Develop the Voice

Develop a voice that resonates with your audience and reflects your brand's personality. Allowing it to take on a life of it own.

4. Name your brand

The power of a name: discover how to choose a name that captures the essence and spirit of your brand. This crucial step lays the foundation for brand recognition.

5. Look and Feel

Visual storytelling at its finest. Learn how to select colors, fonts, and imagery that visually communicate your brand's identity and values.

6. Your brands Offerings

Align your products or services with your brand's core. This section teaches you how to ensure that every offering is a reflection of what your brand stands for.

The details

Cost

(Don't let finances dim your light. Inquire about our scholarship!)

$275

Time

A flexible DIY journey: Dedicate about 8 hours, at your convenience. Whether it's a weekend deep-dive or an hour each night, FLARE fits into your life.

appx. 8hrs

Content

(SELF GUIDED)
A variety of Exercises, Prompts and Videos that walk you thru a process of building a strong brand.

27 lessons
10 Exercises

Host

Thinkific

An online portal that you can refer back to anytime.

 FAQs

  • FLARE is a DIY course designed to guide entrepreneurs, artists, and creative minds in crafting a strong and unique brand identity. It focuses on the verbal identity aspect of branding, helping you communicate your brand's essence effectively.

  • This course is ideal for entrepreneurs, artists, influencers, creatives, startups, and small business owners who want to build or refine their brand identity and stand out in their respective fields.

  • You will learn how to create a distinct brand identity, focusing on elements like brand positioning, voice, naming, and the overall look and feel of your brand. The course is designed to help you communicate your brand's unique magic clearly and effectively.

  • FLARE is a self-paced DIY course that approximately takes around 8 hours to complete. You can work through the modules at your own pace and convenience.

  • While FLARE is a DIY course, participants will be able to book a consultation for a Spark Conversation (at a discount). As well as access to the Constellation Community (Discord) for FREE at anytime!

  • Yes absolutely! Your course is yours to reference back to. As apart of the process - you will also leave with a Brand Document outlining the Identity of the Brand.

  • FLARE is uniquely focused on the Verbal Identity aspect of branding. Using my tailored process of brand development - the course is designed to be practical, personal, and deeply insightful, tailored specifically for creatives and entrepreneurs.